Licence
Licence agreement
The terms under which Booked is licensed to you. Booked is licensed software, not sold — this is the agreement that governs using it. It sits alongside the terms of service, which cover the commercial relationship.
BOOKED — END USER LICENCE AGREEMENT (EULA)
Version 1.1 — last updated 24 September 2026
Product: "Booked" WordPress plugin and related services (the "Software")
Licensor: Clayton Ball Limited, a company registered in England and Wales,
company no. 17478614, registered office: 1 Richmond Road, Lytham St. Annes,
England, FY8 1PE, trading as "Booked" ("we", "us", "our")
Website: https://trybooked.co
Contact: support@trybooked.co
Booked is developed, built, launched and operated by the Booked Team.
IMPORTANT — READ CAREFULLY. This End User Licence Agreement ("Agreement") is a
legally binding contract between you (an individual or a single legal entity,
"you" or "Licensee") and us. By downloading, installing, activating, accessing
or using the Software you agree to be bound by this Agreement. If you do not
agree, do not install or use the Software, and delete all copies in your
possession.
The Software is licensed, not sold. We retain all rights not expressly granted
to you in this Agreement.
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1. DEFINITIONS
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1.1 "Licence Key" means the unique activation token issued to you that enables
the Software's licensed features on a single website.
1.2 "Subscription" means a current, paid subscription to the Software or one of
its plans, purchased via https://trybooked.co.
1.3 "Website" means the single WordPress installation and domain on which a
Licence Key is activated.
1.4 "Documentation" means the user guides and help materials we publish at
https://trybooked.co/help.
1.5 "Updates" means patches, bug fixes, enhancements and new versions of the
Software that we make generally available to subscribers.
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2. GRANT OF LICENCE
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2.1 Subject to your continuous compliance with this Agreement and payment of all
applicable fees, we grant you a limited, non-exclusive, non-transferable,
non-sublicensable, revocable licence to install and use the Software on the
single Website to which your Licence Key is activated, solely for your own
internal business purposes.
2.2 One Licence Key activates the Software on one Website. A separate Subscription
and Licence Key is required for each additional Website.
2.3 You may make a reasonable number of back-up copies of the Software solely for
archival purposes, provided all copyright and proprietary notices are retained.
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3. RESTRICTIONS
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You must not, and must not permit any third party to:
3.1 copy, reproduce, distribute, resell, rent, lease, lend, sublicense, publish,
or otherwise make the Software (in whole or in part) available to any third
party, including via any "nulled", "cracked" or membership-sharing channel;
3.2 remove, obscure, alter, or circumvent any copyright, trademark, licence,
activation, licence-key, integrity-verification, or telemetry/reporting
notice or mechanism contained in the Software;
3.3 use the Software on more Websites than you hold valid Licence Keys for, or
share, publish or transfer a Licence Key;
3.4 modify, adapt, translate, or create derivative works of the Software except
to the limited extent expressly permitted by applicable law that cannot be
excluded by contract (and then only after giving us written notice and an
opportunity to provide the necessary information ourselves);
3.5 reverse engineer, decompile or disassemble the Software, except to the extent
such restriction is expressly prohibited by applicable law;
3.6 use the Software to build or offer a competing product or service; or
3.7 use the Software in any manner that is unlawful, or that infringes the rights
of any third party.
3.8 remove, hide, alter or obscure the "Powered by Booked" attribution that the
Software displays beneath booking forms and in the emails it sends on the
Starter and Pro plans, or take bookings through the public API from a form
of your own on those plans. The Business plan is licensed without the
attribution, and is the plan for building your own booking front end.
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4. OWNERSHIP AND INTELLECTUAL PROPERTY
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4.1 The Software, the Documentation, the "Booked" and "trybooked.co" names and
logos, and all intellectual property rights in and to them, are and remain
our exclusive property (or that of our licensors). This Agreement grants you
a licence to use the Software only; it does not transfer any ownership.
4.2 You retain all rights to your own data, content and customer records. We
claim no ownership over the bookings, customers or business data you process
with the Software.
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5. ACTIVATION, LICENCE KEYS AND VERIFICATION
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5.1 The Software's licensed features require a valid Licence Key that is activated
against, and periodically verified with, our licensing servers. A Licence Key
is locked to the first Website on which it is activated.
5.2 You acknowledge that the Software includes technical measures that verify the
validity of your Licence Key and the integrity of the Software's code, and
that these measures may disable licensed features where a valid Licence Key is
not present, where a key is used on a Website it is not licensed for, or where
the Software's code has been modified. You agree not to interfere with these
measures.
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6. UPDATES AND SUPPORT
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6.1 While your Subscription is active you are entitled to Updates and to the
level of support described for your plan.
6.2 If your Subscription lapses or is cancelled, the Software already installed
may continue to operate to the extent its licence remains valid, but you will
no longer be entitled to Updates, support, or licensed features that require
an active Subscription.
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7. FEES AND SUBSCRIPTION
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7.1 Access to the Software and its plans is provided on a subscription basis at
the fees published at https://trybooked.co, as amended from time to time.
7.2 All fees are payable in advance and, except where required by law, are
non-refundable. Failure to pay may result in suspension or termination of
your licence.
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8. DATA COLLECTION AND PRIVACY
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8.1 To operate licensing, deliver Updates, provide support and protect against
misuse, the Software transmits limited technical information to us,
including: the Website URL and domain, the Licence Key (where entered), the
Software, WordPress and PHP version numbers, the administrator email address,
and integrity/verification status.
8.2 We process this information in accordance with our Privacy Policy at
https://trybooked.co/privacy. You are responsible for
making any disclosures to, and obtaining any consents from, individuals whose
personal data you process using the Software.
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9. TERM AND TERMINATION
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9.1 This Agreement takes effect when you first install or use the Software and
continues until terminated.
9.2 This Agreement and the licence granted terminate automatically, without
notice, if you breach any of its terms. We may also terminate on notice if
your Subscription ends.
9.3 On termination you must cease all use of the Software and delete all copies
in your possession or control. Sections 3, 4, 8, 10, 11, 12 and 13 survive
termination.
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10. DISCLAIMER OF WARRANTIES
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10.1 THE SOFTWARE IS PROVIDED "AS IS" AND "AS AVAILABLE", WITHOUT WARRANTY OF ANY
KIND, WHETHER EXPRESS, IMPLIED OR STATUTORY, INCLUDING ANY IMPLIED WARRANTIES
OF MERCHANTABILITY, SATISFACTORY QUALITY, FITNESS FOR A PARTICULAR PURPOSE,
AND NON-INFRINGEMENT, TO THE MAXIMUM EXTENT PERMITTED BY LAW.
10.2 We do not warrant that the Software will be uninterrupted, error-free, or
secure, or that it will meet your requirements. Nothing in this Agreement
excludes or limits any warranty or liability that cannot be excluded or
limited under applicable law.
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11. LIMITATION OF LIABILITY
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11.1 To the maximum extent permitted by law, we shall not be liable for any
indirect, incidental, special, consequential or punitive damages, or for any
loss of profits, revenue, data, goodwill or business, arising out of or in
connection with the Software or this Agreement, however caused.
11.2 To the maximum extent permitted by law, our total aggregate liability
arising out of or in connection with this Agreement shall not exceed the
total fees you paid to us for the Software in the twelve (12) months
immediately preceding the event giving rise to the claim.
11.3 Nothing in this Agreement limits liability for death or personal injury
caused by negligence, for fraud or fraudulent misrepresentation, or for any
other liability that cannot be limited or excluded by law.
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12. INDEMNITY
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You agree to indemnify and hold us harmless from and against any claims, damages,
liabilities, costs and expenses (including reasonable legal fees) arising out of
your breach of this Agreement or your misuse of the Software.
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13. GOVERNING LAW AND JURISDICTION
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13.1 This Agreement is governed by the laws of England and Wales.
13.2 The courts of England and Wales have exclusive jurisdiction over any dispute
arising out of or in connection with this Agreement, save that we may seek
injunctive relief in any court of competent jurisdiction.
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14. GENERAL
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14.1 Entire agreement. This Agreement, together with any order and our published
terms, is the entire agreement between you and us regarding the Software and
supersedes all prior communications.
14.2 Severability. If any provision is held unenforceable, the remaining
provisions continue in full force.
14.3 No waiver. Our failure to enforce any right is not a waiver of it.
14.4 Assignment. You may not assign this Agreement without our prior written
consent. We may assign it as part of a merger, acquisition or sale of assets.
14.5 Changes. We may update this Agreement for new versions of the Software;
continued use after an update constitutes acceptance.
© 2026 Booked. All rights reserved. "Booked" and "trybooked.co" are
trademarks of Clayton Ball Limited. Unauthorised copying, distribution or
use of the Software is strictly prohibited and may result in civil and criminal
penalties.